追求（ついきゅう、tsuikyuu）
- pursuit

The Japanese word 追求 (ついきゅう) primarily means "to pursue," "to seek," "to search for," "to go after," or "to strive for." ⚫︎It implies a dedicated and persistent effort to obtain or achieve something, whether it be a goal, a truth, knowledge, or a desired outcome. ⚫︎It suggests a strong desire and active engagement in the process of reaching a specific objective. ⚫︎The act of 追求 often involves investigation, study, and the overcoming of obstacles. ⚫︎The nuance can range from the literal sense of chasing something to a more abstract 追求 of ideals or knowledge.

⚫︎真実を追求する。 Translation: To pursue the truth. ⚫︎夢を追求する。 Translation: To pursue a dream. ⚫︎品質を追求する。 Translation: To pursue quality.

⚫︎追求 is a versatile word suitable for both formal and informal contexts. ⚫︎It's used when you want to describe someone actively seeking something. ⚫︎The topic of 追求 may be an abstract idea like 真実 (truth), or a concrete object like 目標 (goal). ⚫︎When describing the subject, you can use particles such as を or に depending on the sentence structure. ⚫︎Be aware that the verb 追求 can also be conjugated to fit grammatical needs. For instance, 追求します (tsuikyuu shimasu) is the polite form, while 追求した (tsuikyuu shita) is the past tense.

⚫︎追求 is written with the kanji 追求. ⚫︎The reading is ついきゅう in hiragana. ⚫︎The okurigana (hiragana attached to the kanji) is 求. ⚫︎There are no other common ways to write this word. ⚫︎You can conjugate the verb 追求する (to pursue), changing the ending to fit the tense and politeness level of your sentence.

⚫︎探求 (tankyuu): To explore, to investigate. ⚫︎求める (motomeru): To seek, to desire, to want. ⚫︎探し求める (sagashimotomeru): To search for. ⚫︎目指す (mezasu): To aim for, to aspire to. ⚫︎追い求める (oimotomeru): To chase after, to pursue (more actively)

⚫︎放棄 (houki): Abandonment, renunciation. ⚫︎諦める (akirameru): To give up. ⚫︎放棄する (houki suru): To abandon, to forsake.

彼は常に新しい知識を追求している。 ・Translation: He is always pursuing new knowledge. ・Explanation: This sentence illustrates someone's continuous effort to acquire more knowledge.

その会社は顧客満足度の向上を追求しています。 ・Translation: That company is pursuing the improvement of customer satisfaction. ・Explanation: This sentence shows the company's objective.

⚫︎追 (tsui) means "to chase," "to follow," or "to pursue." ⚫︎求 (kyuu/motome) means "to seek," "to request," or "to desire." ⚫︎Together, the characters express the idea of actively 追求 or going after something.